Make an impact.
Students in the Department of Marketing at the Terry College of Business receive cutting-edge
training in the art and science of marketing. Working with Terry’s award-winning faculty,
you will learn how to apply traditional marketing techniques to today’s changing global
Terry’s future-oriented marketing curriculum includes courses covering brand management,
consumer behavior, digital strategy, and market analytics. Marketing graduates thrive
in growth-oriented sales positions and management training programs at top companies
like Georgia-Pacific, Morgan Stanley, State Farm, and The Coca-Cola Company.
With four degree options – a BBA, PhD, Full-Time MBA concentration, and Terry’s pioneering
Master of Marketing Research – you can gain an immersive understanding of what it
takes to make an impact at every stage of your education and career.
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