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Collegiate Great Brands Competition

Congratulations to SWAKE, our 2023 winner!


Congrats to Vanessa Sachs with SWAKE from the University of Georgia!
Cosmetics for the lifelete!

2nd place went to OX SOX from the University of Georgia. OX SOX neutralizes stinky feet!

3rd place went to ChiChi Foods from Washington University in St. Louis. ChiChi Foods is high protein, gluten free, low-carb, and insanely delicious chickpea oatmeal.

Top 3

About the competition

Student teams from across the country are invited to compete in the 2023 Collegiate Great Brands Competition on March 22, 2023 in Studio 225 (225 W. Broad St.) at the University of Georgia in Athens, Georgia. Bring your idea, business and/or product for a chance to win $25,000.


In order to qualify for the event, student teams must meet the following requirements:

  1. Undergraduate and Graduate students only. 
    PMBA, EMBA, or PhD team is required to have at least one undergraduate student on the team.
  2. If a member of the team has graduated, they must have graduated within the past three semesters.
  3. Businesses must have less than $2 million in annual sales.
  4. Business must be consumer focused (business to consumer).


Teams are eligible for a maximum travel stipend of up to $1,500, including hotel accommodations.

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