Makeup graphic

Makeup who you are

Cosmetics traditionally have been sold to women as a way to conceal flaws, but new research shows that marketing beauty brands as a creative medium for self-expression gets greater acceptance on social media, where word-of-mouth from beauty influencers reigns.

From left

Economic lessons learned from the COVID-19 pandemic

It’s been a year since the COVID-19 pandemic turned the ways we work and play upside down. For many Georgians, it’s been a year of lost wages, working from home and remote learning.

Charlotte Mason

UGA marketing faculty earns high marks for research productivity

The Department of Marketing at the University of Georgia Terry College of Business is ranked No. 15 in the United States – and 10th among public universities in the U.S. – for research published in the two premier American Marketing Association journals. 

Husband

Family life can make you a better boss

The COVID-19 pandemic means more time at home for many of us. A new study revealed that for working parents, that increase in quality time with their families may have some unforeseen benefits.

Elena Karahanna

Elena Karahanna wins international lifetime achievement award

The Association for Information Systems recognized Terry College of Business professor Elena Karahanna with its LEO Award, the highest award in the field of information systems, which honors seminal work by a scholar who has made exceptional contributions to the field.