Since joining the faculty of the University Georgia Terry College of Business 10 years ago, Anindita Chakravarty has built a reputation as an expert in digital marketing and marketing performance metrics.
Category: Research
Female and minority inventors are less likely to have their patent applications granted by the U.S. Patent and Trademark Office, according to a new study from the University of Georgia. Applications with feminine-sounding names, as opposed to androgynous names, are less likely to be approved, too.
A graphic showing the Terry College’s top research productivity rankings in 2020
Faculty accolades at the Terry College of Business for Spring/Summer 2020.
LED lightbulbs, programmable thermostats, high-density insulation and electric vehicles — despite these innovations, about two-thirds of the energy produced in the US is lost to inefficiencies, according to national studies.
A mainstay of the political campaign trail is the heartfelt, homespun anecdote. It helps politicians build rapport with voters and establish themselves as appealing and relatable.
For the second year in a row, Ph.D. students from the Terry College’s Department of Marketing have won the William O. Bearden Doctoral Student Research Award as part of the Southeast Marketing Symposium.
Each year the National Science Foundation supports the best and brightest of the nation’s young researchers with grants from the NSF Graduate Research Fellowship Program to help fund their research and education.
Tim Samples, associate professor of legal studies in the Terry College of Business, is one of three University of Georgia faculty members to receive the Richard B.
Marty Parker, a lecturer in the Department of Management, is the recipient of the 2020 Lee Anne Seawell Faculty Recognition Award from the University of Georgia Career Center.