
BRCĒ, a slip-proof shoe laces company launched at Michigan State University, took home $15,000 at the University of Georgia’s 2025 Collegiate Great Brands Competition at Studio 225.
In their paper, “Knowledge monopolies and the innovation divide: A governance perspective,” Hani Safadi and former Terry College MIS professor Rick Watson argue dominant tech firm’s exclusive access to proprietary data also has a chilling effect on innovation, competition and the kinds of services consumers have access to.