Judges and finalists at the 2024 Spring Idea Accelerator Demo Day gather on the Studio 225 Pitch Deck with the winner holding a large novelty check.

Pressure washing business cleans up at Idea Accelerator

It’s pollen season in Georgia, and no one’s happier than UGA second-year student Kaden Husney. For the last five years, Husney’s business — The Real Under Pressure — has helped homeowners and businesses around north Fulton County clear away pollen, grime and mildew. On April 10, he cleaned up at UGA Entrepreneurship’s final Idea Accelerator Demo Day of the 2023-24 school year.

Winners of the 2024 Collegiate Great Brands pitch competition stand with their novelty prize checks with the contest's four judges behind them at Studio 225.

Breakfast of Champions

Chi-Chi founders Izzy Gorton and Chiara Munzi want you to try chickpeas for breakfast. Their grain-free, chickpea oatmeal brand, won them $15,000 at the 2024 Collegiate Great Brands Competition on March 27.

Cover of Carla Moultrie's Ausome Girl book, yellow with a little girl superhero drawn in a comic book style

Becoming the hero she needed

Terry College PMBA student Carla Moultrie turned her daughter Camille, who is on the autism spectrum, into a full-fledged superhero in Ausome Girl, a children’s book about the strengths and needs of people with autism and how to support them.

UGA Entrepreneurship students on a river cruise during a domestic Field Study in Austin

Ecosystem of Innovation

Although its free-wheelin’, artsy past seems at odds with serious business, the city’s dual personalities make sense once you visit, said Adrienne Lincoln, a senior studying finance and international business at the Terry College of Business. Both rely on a community of dedicated people supporting each other and celebrating their success.

Halley Bynum

Terry Case Study: Halle Bynum

Accounting major Halley Bynum grew up driving tractors and prepping fields on her parents’ sod farm in Fitzgerald, Ga. Her love for rural Georgia and entrepreneurship contributed to her desire to study accounting at Terry. After graduation, she plans to attend dental school and fulfill her dream of starting a small chain of dental practices in South Georgia.

From left, Matt Tesvich, Kelsie Pearson and Jack TerHaar, stand with giant novelty prize checks in Studio 225

Detail Dawgs takes home $10,000 in UGA Entrepreneurship Venture Prize

University of Georgia senior Jack TerHaar liked having a clean car and hated working at his bar job in downtown Athens. That was the inspiration behind Detail Dawgs, TerHaar’s car detailing business and the winner of the UGA Entrepreneurship Program’s third annual Venture Prize Competition.  TerHaar, who studies real estate and finance at the Terry […]

Terry College Entrepreneurship

So you want to start a business?

It begins with an idea. Specifically, an idea designed to solve a problem — something that fills a consumer need. Then comes customer discovery — do others see value in the solution? Once product-market fit is verified, then comes pitching. Lots and lots and lots of pitching — selling the idea to anyone who might […]