Just in time for vacation season, Terry marketing researcher Sarah Whitley dives into the psychology of vacation rentals. She found vacationers behave worse when they think they’re renting from a company rather than a person.
Michael Cheney (MAcc ’86) followed a winding path from accounting to marketing and helped to remake how brands interact with sports franchises.
The Terry College of Business community came together May 8 to celebrate the 2,725 undergraduate students eligible to graduate this year. The ceremonies were marked by encouraging thoughts from Terry alumnus and CEO of Raymond James Paul Shoukry (BBA ’05, MAcc ’05).
Master’s degree and doctoral graduates celebrated with their families and mentors at the Terry College of Business Graduate Convocation on May 7 at Stegeman Coliseum. More than 600 graduate students earned Terry graduate degrees this year.
The Terry College of Business C. Herman Terry Risk Management and Insurance Program has established the Dr. Robert E. Hoyt Professorship in Risk Management and Insurance.
As part of this spring’s Design Thinking Challenge UGA Entrepreneurship students and UGA Student Industry Fellows worked with sports management tech firm Fastbreak.AI to find ways connect their client brands with youth sports fans.
The Terry College of Business hosted its annual Alumni Awards and Gala at the Intercontinental Hotel in Atlanta on April 25.
Over three decades, the 2026 Distinguished Alumni Award recipient built a legendary reputation as a risk management relationship builder.
After charting her own path at Coca-Cola Enterprises, the 2026 Distinguished Alumni Award recipient gives back to help young people entering into their careers.
Never shying from a challenge, the 2026 Outstanding Young Alumni Award recipient writes his own script at Yonder Yoga and Icarus Alternative Investments.
Since joining the college 25 years ago, I have witnessed the profound impact of a Terry education time and again.
Alumni Class Notes for the Spring/Summer 2026 Terry magazine.
Alumni passings for the Spring/Summer 2026 Terry magazine.
Terry College of Business students in the professional and advanced sales classes participated in the Top Dawg Sales Competition at the University of Georgia Business Learning Community on April 22.
Professional and advanced sales students in the Terry College of Business took part in the academic year-ending Top Dawg Sales Competition.
Terry College undergraduate student researchers work with business faculty and in labs across UGA to build their critical and creative thinking skills.
BRCE, an advanced materials company, won UGA’s Next Top Entrepreneur on April 16. After selling $650,000 worth of unslippable shoelaces they are pivoting to making advanced materials for NASA and high-tech gear brands.
During a private ceremony on April 17, Melvin Douglas “Doug” Ivester surprised his wife by revealing the University of Georgia School of Nursing will be named in her honor as the Victoria Kay Ivester School of Nursing.
Paul Shoukry (BBA ’05, MAcc ’05), CEO of Raymond James, and Felix Stellmaszek (MBA ’03), a senior partner at the Boston Consulting Group, will deliver the keynote addresses for the Terry College Undergraduate and Graduate Convocations on May 7 and May 8.
Marketing lecturer Scott Cuppari has been named the 2026 Lee Anne Seawell Faculty Recognition Award recipient for his exceptional career mentorship. Chosen by the Class of 2025 through the UGA Career Center, the honor recognizes his real‑world, application‑focused approach to preparing students for professional success.
An AI-driven platform called Switch, created by UGA mechanical engineering major Gabriel Gutierrez, won first place at the University of Georgia Entrepreneurship Program’s Idea Accelerator Demo Day. The tool, which selects the best AI model for each prompt, earned the top prize for its practical approach to improving efficiency in prompt-based workflows.
Cali Brutz has guided hundreds of students through the process of building a business; now, she’ll be guiding the program that backs them as director of the UGA Entrepreneurship Program.
Terry student Wyatt McAvoy took home the $10,000 FABricate prize for his performance beverage startup, Niche Supplements.
The Full-Time MBA program at the University of Georgia’s Terry College of Business received its highest ranking ever from U.S. News & World Report.