Headshot of Piyush Kumar

Piyush Kumar

  • Associate Professor, Department of Marketing

Education

  • PhD, Marketing, Purdue University, 1996

Research Interests

  • Service Strategy
  • Marketing Analytics
  • Action-profit Linkage Analysis
  • Social Media Brand strategy
  • Service Strategy
  • Marketing Analytics
  • Social Media
  • Brand strategy
  • Internet Models

Editorial Appointments

  • Editorial Review Board, Journal of Marketing, 2013–present
  • Editorial Review Board, Journal of Service Research, 2000–present

Awards, Honors, and Recognition

  • MBA Professor of the Year, University of Georgia, Terry College of Business, 2009
  • MBA Professor of the Year, University of Georgia, Terry College of Business, 2006
  • Dean's Teaching Award, Vanderbilt University, 2003
  • FedEx Excellence in Service Research Award, Journal of Service Research, 2000
  • Best Professor Award, Rice University, 1998

Prior Professional Positions

  • Assoc. Professor (visiting), Wharton, U. of Pennsylvania, 2010-2011
  • Assistant Professor, Vanderbilt University, 2001-2005
  • Assistant Professor, Rice University, 1996-2001