Lan Anh Ton
Department of Marketing

Doctoral Student

Office
B323 Amos Hall
620 S. Lumpkin St.
Athens, GA, 30602
Email Address
Sites

Google Scholar

OSF Profile

ResearchGate Profile

 

Selected Publications

Journal Articles

  • Smith, Rosanna K., Elham Yazdani, Pengyuan Wang, Saber Soleymani, and Lan Anh N. Ton (in press), "The Cost of Looking Natural: Why the No-Makeup Movement May Fail to Discourage Cosmetic Use," Journal of the Academy of Marketing Science.

Working Papers

  • Ton, Lan Anh N., Rosanna K. Smith, and Julio Sevilla. Packaging Design Simplicity: When and Why Simple Packaging Designs Enhance the Valuation of Consumable Products.
    • 2021 William O. Bearden Doctoral Student Research Award, winner