Points of Pride
Faculty are leaders in the marketing profession, serving on the American Marketing Association’s Academic Council and numerous editorial boards for leading journals.
Special facilities include the State Farm Sales Lab, 6 small presentation rooms for sales role-playing exercises.
Marketing students placed among the top 10 in the National Collegiate Sales Competition in the last 3 years.
Topics covered include:
- Consumer buyer behavior
- Social media marketing strategy
- Theory and practice of salesmanship
- International marketing
Positions & Placements
Sample Job Titles
- Advertising Specialist
- Brand Manager
- Communications Analyst
- Event Manager
- Public Relations Manager
- Delta Air Lines
- Eli Lilly
What’s considered in your acceptance to the marketing major?
- ETS Proficiency Profile
This is a standardized, multiple-choice assessment of the academic skills.
- English course grades
Grades in all English courses. The level of course(s) will also be considered.
- Economics course grades
Grades in ECON 2105 and/or ECON 2106. Applicants currently enrolled in one of these courses will be evaluated based on the grade in the completed course.
- Math course grades
Grades in all Mathematics courses. The level of course(s) will also be considered.
- Statement of Purpose
A brief essay (300-400 words) which describes your interest in the marketing major and your future goals.