The print production team is responsible for the design of the Terry Magazine, as well as the design and creation of other print collateral, such as newsletters, invitations, and brochures.

• Visual Style Guide (PDF | 12.4 MB)
• Print Request Form (Intranet Access Required)
• UGA Financial Service Policies & Procedures
• UGA Logo Policy and Compliance Guidelines (PDF | 94 KB)
• Planning Your Project
• Requesting Print Services
• Defining Content
• Proofing Process
• Approval Process
• Printing/Bid Process
• Identity Policy
• Outsourcing Design
• Photography Needs/Requests
• Service Level Agreements (SLAs)

Planning Your Project

• Who is your audience?
  Current students? Potential students? Alumni? Donors?
• What is your message?
  What is the purpose of your publication? Are you promoting an event? Raising awareness of a new program or initiative?
• Will this print project require a web presence?
  Will the content for the publication be used on a website?
• Do you need help developing content?
  Will you or your department provide content for your publication? Do you need help developing content? Our writing team is also available for copyediting/proofreading services.
• What is your budget?
  A budget will allow the design team to create an effective and affordable product.
• What quantity will print?
  Quantity can affect price or printer choice.
• What is your deadline?
  Is the publication tied to a specific event? Different types of projects require more or less time depending upon the scope of the project and the time of year.
• Will you need photography?

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Requesting Print Services

Different projects require different schedules. Refer to our Service Level Agreements for more information about production schedules. If you are ready to initiate a print project, please review our SLAs and then fill out a job request form. Someone will respond to your request within two business days.

Defining Content

• Text will be supplied and already composed, edited, and typed by Client. The content given to the print production team by the copy due date should be considered full and complete. However, it is understood that text changes may occur during the production process.
• Photographs should be supplied in digital format and must meet minimum resolution requirements (300 dpi). Acceptable formats include jpg, psd, tif, or eps. Gifs are not acceptable for print.
• Logos or other graphic elements should be eps file format, but jpg and/or tiff may be acceptable. Eps logos should be vector-based (Adobe Illustrator) if at all possible.

Proofing Process

Two rounds of Proofs will be sent to the Client in both PDF and/or hard copy formats. Revisions should be returned, along with a proof approval form, in hard copy via fax or campus mail. You may also return corrected proofs as a marked up PDF. Do not send revised copy in a word document. Spellcheck will be run on all documents; however, punctuation, grammar, and content are sole responsibilities of the Client.

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Approval Process

Every project must be approved by the Dean’s Office. The print production team will route the appropriate proofs to the Dean’s Office for approval.

Printing/Bid Process

The print production team will obtain bids from vendors and pass along that information to the client.

The client is responsible for the paperwork associated with payment of printing services, whether via purchase request or p-card.

It is important that a client know the printing budget for a project because different budgets required different procedures. A ballpark figure is acceptable. The print production team works with a variety of clients who have different definitions of “inexpensive” and “sky’s the limit.”

The quantity also can affect the cost of printing and/or the type of printing services required.

The bidding process for high-cost projects can take more than two weeks. Simple projects can often be printed within Terry College through Logistics or on campus at Central Duplication Services.

Identity Policy

Logos

The Terry logo and the UGA logo must appear on every printed piece produced by and for the Terry College of Business. The UGA logos can be downloaded from the Office of Public Affairs website. To obtain a Terry logo, create an account on the Terry College Collective online asset management system — Widen. You can then view and download print and web logos. If you have questions, contact Marisa Castengera.

Colors

The official colors of the University of Georgia and the Terry College of Business are PMS 200 (red) and black.

• The CMYK equivalent of Terry red is (0%, 100%, 70%, 10%)
• The RGB equivalent of Terry red is (215, 0, 63)

Fonts

The following fonts are preferred: Galliard, Franklin Gothic, Univers.

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Outsourcing Design

The print production team will make every effort to fit your project within its production schedule. However, there may be occasions when you wish to use a freelance graphic designer for your project.

Outsourcing Design Guidelines

• The print production team can make recommendations on freelance graphic designers.
• The client is the primary point of contact for the freelance graphic designer.
• The freelance graphic designer must follow the Terry College of Business identity guidelines.
• It is the client’s responsibility to obtain non-Terry imagery (stock photography, etc.) for use in his/her project.
• The freelance graphic designer may contact the print production team to obtain Terry College logos and/or photographs
• The freelance graphic designer is responsible for working up the print specifications for the project and assisting the client with the bid process.
• The initial design must be approved by the Dean’s Office and by the Art Director. However, the print production team does not need to review every proof.
• It is the responsibility of the client to review and approve printer bluelines/color proofs.

Photography Requests

When making a request for photography, please let us know the purpose of the photos.

• Are they archival?
• Will they be used in future publications?

The purpose of the photographs will help us know what type of services you require. Last minute requests will be accommodated as allowed, but the sooner a request is made, the more likely the services can be reserved.

Three types of photographic services are available at different budget levels.

• Marketing and Communications Staff (no cost)
• UGA Photography
• Freelance Photographer

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