Julio Sevilla

Assistant Professor

111 Brooks Hall
310 Herty Drive
Athens, GA 30602
Phone Numbers
Work 706-542-9385
Email Address


Degree Field of Study Institution Graduation Year
  • Marketing
University of Miami
  • International Business
Florida International University
  • Industrial Engineering
Universidad Americana (Managua, Nicaragua)

Areas of Expertise

  • Consumer Behavior
  • Judgment and Decision Making
  • Consumption and Wellbeing
  • Retailing Environmental Cues and Product Packaging and Design

Selected Publications

Journal Articles

  • Sevilla, Julio and Claudia Townsend. The Space-to-Product-Ratio Effect: How Interstitial Space Influences Product Aesthetic Appeal, Store Perceptions and Product Preference. Journal Of Marketing Research, Forthcoming.
  • Sevilla, Julio, Jiao Zhang and Barbara E. Kahn. Anticipation of Future Variety Reduces Satiation from Current Experiences. Journal Of Marketing Research, Forthcoming.
  • Sevilla, Julio and Joseph P. Redden. Limited Availability Reduces the Rate of Satiation (2014). Journal Of Marketing Research, 51(2):205-217.
  • Sevilla, Julio and Barbara E. Kahn. The Completeness Heuristic: Product Shape Completeness Influences Size Perceptions, Preference and Consumption (2014). Journal Of Marketing Research, 51(1):57-68.