Piyush Kumar

Associate Professor

Office
148 Brooks Hall
310 Herty Drive
Athens, GA 30602
Phone Numbers
Work 706-542-3769
Email Address

Education

Degree Field of Study Institution Graduation Year
PhD
  • Marketing
Purdue University
1996

Research Interests

  • Service Strategy
  • Marketing Analytics
  • Social Media
  • Brand strategy
  • Internet Models

Areas of Expertise

  • Service Strategy
  • Marketing Analytics
  • Action-profit Linkage Analysis
  • Social Media
  • Brand strategy

Prior Professional Positions

Organization / Department Title Years of Service
Wharton, U. of Pennsylvania
Assoc. Professor (visiting) 2010 to 2011

Awards

Award Name Awarded By Year Awarded
MBA Professor of the Year
University of Georgia
Terry College of Business
2009
MBA Professor of the Year
University of Georgia
Terry College of Business
2006