Deals with marketing issues relevant in the emerging medium--the Internet and the World Wide Web. The infrastructure necessary to support electronic commerce, along with the role of advertising, promotion, pricing, and distribution in this new technology.

Oasis Title

MKT & INTRNET

Semester Course Offered

Offered every year.

Grading System

A-F (Traditional)

Prerequisite

MARK 7510 or permission of department

Syllabi MARK 9180
Credit Hours 1.5 to 3.0

Schedule of Classes

Fall 2014

 

View MARK 9180 schedule (if offered) for Fall 2014 in Athena.

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Course schedule information for the Fall 2014 term is currently only available in Athena.