MARK 9180: Marketing and the Internet
Deals with marketing issues relevant in the emerging medium--the Internet and the World Wide Web. The infrastructure necessary to support electronic commerce, along with the role of advertising, promotion, pricing, and distribution in this new technology. Offered every year.
Prerequisite: MARK 7510 or permission of department.
1.5 to 3.0 hours
- MARK 9180: Marketing and the Internet (UGA Bulletin)