Marketing Courses
MARK 7690: Strategic Logistics and Supply Chain Management
Focuses on logistical competency and competitive advantage. Best practices at world class firms (the strategic, structural, and informational). A channel-wide or supply chain perspective will be adopted with emphasis on managing the relationships among businesses involved in the process of buying and selling products and services. Offered every year.
Prerequisite: Permission of department.
3.0 hours
Programs of Study
Syllabi
- MARK 7690: Strategic Logistics and Supply Chain Management (UGA Bulletin)
