Course Listings

Marketing Courses

MARK 7510: Marketing Management

A study of how marketing facilitates the achievement of the firm's objectives. An exhaustive survey of all core areas of marketing, including opportunity and competitive analysis, positioning and differentiation, marketing research, brands, IMC's, retailing, new product development, and the sales function, among others. Offered every year.

Not open to students with credit in MARK 8510.

1.5 to 3.0 hours

Schedule of Classes

Fall 2009 Schedule
Athens, GA (University of Georgia)
Call # Instructor Mon Tue Wed Thu Fri
04622 Kumar
9:30 a.m.
10:45 a.m.
Sanford 313
9:30 a.m.
10:45 a.m.
Sanford 313
Summer 2009, Thru Session Schedule
Lawrenceville, GA (Georgia Gwinnett College)
Call # Instructor Mon Tue Wed Thu Fri
03339 Crask
BKHD
Call # Instructor Mon Tue Wed Thu Fri
03347 Crask
Spring 2009 Schedule
Athens, GA (University of Georgia)
Call # Instructor Mon Tue Wed Thu Fri
63958 Friedmann
2 p.m.
3:15 p.m.
Sanford 313
2 p.m.
3:15 p.m.
Sanford 313

Contact Information

Department of Marketing
website