The use of secondary and syndicated data for effective marketing decision making. Use of computerized data bases and marketing decision support systems. Exploring emerging technologies and their influence on marketing.

Oasis Title

INFO TECH AND MKTG

Duplicate Credit

Not open to students with credit in MARK 8300

Grading System

A-F (Traditional)

Prerequisite

Permission of department

Syllabi MARK 7400
Credit Hours 1.5 to 3.0

Schedule of Classes

Fall 2014

 

View MARK 7400 schedule (if offered) for Fall 2014 in Athena.

If MARK 7400 is not offered for Fall 2014 you will see a page stating "No classes were found that meet your search criteria."

Course schedule information for the Fall 2014 term is currently only available in Athena.