MARK 7350: Marketing Research Project II

A continuation of Marketing Research Project I. Students design and complete research projects or management audits in the area of marketing management under the supervision of a faculty member. Special assignments in simulations and business games may also be undertaken. Non-traditional format: This course will meet the first half of spring semester. Offered every year.

Not open to students with credit in MARK 8350. Prerequisite: MARK 7250.

1.5 to 3.0 hours