A practitioner-oriented introduction to the methods of marketing analytics. Class examples and exercises are drawn from real-world applications, and students will be actively engaged in executing the methodolgies using relevant software.

Oasis Title

MARK ANALYTICS

Grading System

A-F (Traditional)

Syllabi MARK 4350
Credit Hours 3.0
Related Programs

Schedule of Classes

Spring 2014

Time Mon Tue Wed Thu Fri
3 pm
4 pm
3:30 pm-4:45 pm
0109 Sanford Hall
43053
3:30 pm-4:45 pm
0109 Sanford Hall
43053