Course Listings

Marketing Courses

MARK 4220: Sales Force Strategy and Management

Managing the marketing-driven sales force, including customer relationship and interfacing strategies, cross-functional issues relevant to sales, sales force organization strategies and systems, and customer-focused teams. Human resource issues, such as compensation systems, salesperson development, sales team leadership, and sales training and coaching. Offered every year.

Not open to students with credit in MARK 4200/6200. Prerequisite: MARK 3000 and MARK 4210.

3.0 hours

Programs of Study

Schedule of Classes

Spring 2010 Schedule
Athens, GA (University of Georgia)
Call # Instructor Mon Tue Wed Thu Fri
93923 Ellis
1:25 p.m.
2:15 p.m.
Caldwell 107
1:25 p.m.
2:15 p.m.
Caldwell 107
1:25 p.m.
2:15 p.m.
Caldwell 107
Fall 2009 Schedule
Athens, GA (University of Georgia)
Call # Instructor Mon Tue Wed Thu Fri
03395 Ellis
1:25 p.m.
2:15 p.m.
Caldwell 304
1:25 p.m.
2:15 p.m.
Caldwell 304
1:25 p.m.
2:15 p.m.
Caldwell 304
Spring 2009 Schedule
Athens, GA (University of Georgia)
Call # Instructor Mon Tue Wed Thu Fri
71541 Leigh
11 a.m.
12:15 p.m.
Sanford 309
11 a.m.
12:15 p.m.
Sanford 309

Contact Information

Department of Marketing
website