Marketing Courses
MARK 4210: Professional Selling and Customer Relationship Management
Examination of the theory and practice of salesmanship. Focus is on developing and maintaining customer relationships, professional selling, understanding organizational buying behavior, customer opportunity analysis, problem identification, needs assessment, value analysis, and value- based selling. Both analytical and sales/selling skills are developed. Offered every year.
Not open to students with credit in MARK 4250. Prerequisite: MARK 3000.
3.0 hours
Programs of Study
Syllabi
Schedule of Classes
Spring 2010 Schedule
| Call # | Instructor | Mon | Tue | Wed | Thu | Fri |
|---|---|---|---|---|---|---|
| 53921 | Ellis |
9:05 a.m. 9:55 a.m. Caldwell 107 | 9:05 a.m. 9:55 a.m. Caldwell 107 | 9:05 a.m. 9:55 a.m. Caldwell 107 |
||
| 73922 | Ellis |
11:15 a.m. 12:05 p.m. SLC 150 | 11:15 a.m. 12:05 p.m. SLC 150 | 11:15 a.m. 12:05 p.m. SLC 150 |
Fall 2009 Schedule
| Call # | Instructor | Mon | Tue | Wed | Thu | Fri |
|---|---|---|---|---|---|---|
| 03390 | Ellis |
9:05 a.m. 9:55 a.m. SLC 213 | 9:05 a.m. 9:55 a.m. SLC 213 | 9:05 a.m. 9:55 a.m. SLC 213 |
||
| 83394 | Ellis |
11:15 a.m. 12:05 p.m. Sanford 112 | 11:15 a.m. 12:05 p.m. Sanford 112 | 11:15 a.m. 12:05 p.m. Sanford 112 |