Marketing Courses
MARK 4210: Professional Selling and Customer Relationship Management
Examination of the theory and practice of salesmanship. Focus is on developing and maintaining customer relationships, professional selling, understanding organizational buying behavior, customer opportunity analysis, problem identification, needs assessment, value analysis, and value- based selling. Both analytical and sales/selling skills are developed. Offered every year.
Not open to students with credit in MARK 4250. Prerequisite: MARK 3000.
3.0 hours
Syllabi
Schedule of Classes
Fall 2008 Schedule
| Call # | Instructor | Mon | Tue | Wed | Thu | Fri |
|---|---|---|---|---|---|---|
| 85029 | Ellis |
9:05 a.m. 9:55 a.m. Sanford 112 | 9:05 a.m. 9:55 a.m. Sanford 112 | 9:05 a.m. 9:55 a.m. Sanford 112 |
||
| 45030 | Ellis |
11:15 a.m. 12:05 p.m. Sanford 209 | 11:15 a.m. 12:05 p.m. Sanford 209 | 11:15 a.m. 12:05 p.m. Sanford 209 |
Summer 2008, First Session Schedule
| Call # | Instructor | Mon | Tue | Wed | Thu | Fri |
|---|---|---|---|---|---|---|
| 42192 | Ellis |
10:30 a.m. 12:45 p.m. Sanford 309 | 10:30 a.m. 12:45 p.m. Sanford 309 | 10:30 a.m. 12:45 p.m. Sanford 309 | 10:30 a.m. 12:45 p.m. Sanford 309 | 10:30 a.m. 12:45 p.m. Sanford 309 |
Spring 2008 Schedule
| Call # | Instructor | Mon | Tue | Wed | Thu | Fri |
|---|---|---|---|---|---|---|
| 62016 | Ellis |
8 a.m. 8:50 a.m. Sanford 112 | 8 a.m. 8:50 a.m. Sanford 112 | 8 a.m. 8:50 a.m. Sanford 112 | 8 a.m. 8:50 a.m. Sanford 112 | 8 a.m. 8:50 a.m. Sanford 112 |
| 02013 | Cox |
12:20 p.m. 1:10 p.m. Caldwell 206 | 12:20 p.m. 1:10 p.m. Caldwell 206 | 12:20 p.m. 1:10 p.m. Caldwell 206 |

