The mission of The Department of Marketing at the Terry College is to provide students with an excellent understanding of marketing and its vital role in society.
Our curriculum is future-oriented. It emphasizes the skills needed for successful endeavors in a variety of careers including marketing research, brand management, advertising and promotion, marketing services, and sales and sales management.
Points of Pride
Faculty are leaders in the marketing profession, serving on the American Marketing Association’s Academic Council and numerous editorial boards for leading journals.
Special facilities include the State Farm Sales Lab, 6 small presentation rooms for sales role-playing exercises.
Marketing students placed among the top 10 in the National Collegiate Sales Competition in the last 3 years.
When it comes to networking with big names in industries of entertainment, fashion, and sports this student-run organization is delivering the goods.
University of Georgia marketing professor Charlotte H. Mason has been appointed to the C. Herman and Mary Virginia Terry Chair of Business Administration at the Terry College of Business.
Adam LaHaie’s self-made Terry career—Outstanding Collegiate Marketer, Terry Digital Marketing Series creator, UGA Student Employee of the Year, numerous internships—is the quintessential roadmap for success.